With a focus on quality construction, and attention to detail, our pieces stand the test of time. We believe in simplicity and consistency that lasts season after season.
Online shopping can be hard - we get it! Our goal has always remained the same: make beautiful, well made clothing for girls of all sizes, all over the world.
Bev, head designer
From as early as I can remember, I always had a dream of becoming a fashion designer. I spent hours doodling on my notebooks and played endlessly with my cutouts and Barbie dolls, dreaming of working in Paris for Dior one day. After finishing school in Zimbabwe, I landed up studying at the University of Cape Town in South Africa, where I met Colin–my soul mate and love of my life.
With South Africa in political turmoil, both Colin and I felt that we needed to move. So in 1986, we packed our bags and made the long trip to Los Angeles, California. Even though we both were nervous to start a new life in a big city, we knew we were in it together –partners in crime. Colin soon worked in production and I landed up at Contempo Casuals, a large junior retailer where I started the product development department. Colin and I knew fashion was in our blood.
So shortly after getting married, I fell pregnant with my first child, Cydney (pictured to the right). Two and a half years later, little Erin came along and we had our family of four. Needless to say, I was the happiest mom in the entire world!
I packed up my things at Contempo and left my job to join Colin, who had started his own company, Un Deux Trois. Our clothing line was quickly picked up by all retailers throughout the country, specializing in sophisticated looks for young girls; a very different look from the traditional, classic dresses and sportswear available at the time. Retailers and consumers loved our designs and Un Deux Trois grew really quickly.
It was so clear to me that moms all over the country had such a small selection to choose from, and Un Deux Trois was there to fill the void. Even today, the department stores and some specialty stores have such a limited selection of cute and appropriate clothes for girls.
In 2003, our first store opened in the heart of Studio City, Los Angeles, specifically catering to the 7-16 “tween” market. With the wholesale business and retail store, it was my dream coming true!
We had a blast working all together at the store. Cyd and Erin’s love for being in front of the camera, led them to helping with photoshoots, and helping customers, ringing up sales and cleaning our dressing rooms. It really was a true family business with Colin controlling the growth. Our little studio city store expanded to another 4 locations in Los Angeles and two in Texas within 5 years and quickly grew to a staff of almost 50 people.
Our mission at Un Deux Trois is to help make shopping fun, easy and quick. One stop shopping, head to toe accessories and shoes complete all outfits.
Fast forward to 2018, where Un Deux Trois maybe not Dior in Paris, but our wholesale and retail team of 14 people set a standard of fashion for young girls. We still make all our clothing proudly in Los Angeles, California, and proudly have supported our core staff that have been with us for over 20 years. Making the clothes here, still allows us the flexibility of making fast fashion and color decisions.
Cydney and Erin are still involved in our business. Cydney has spent the last couple years learning all facets of our business and now controls all our stores, staffing, e-commerce and social media, and now has a daughter (my granddaughter!) who joins us regularly at our shoots!
Our store base is smaller now as our business is changing with the world of online shopping. My dream is still the same. Making beautiful, well made clothing for tweens and teens. Making moms and daughters happy and now making the unique shopping experience available to all, wherever you live.
Let’s enjoy and celebrate a period of life, which is all too short.
Happy shopping!
-Bev
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